Head, Sales and Marketing (Latin America)

The Head, Sales and Marketing will be responsible for managing the Latin American, Spain and Portugal markets. She/he will be responsible for the development and execution of business plans and marketing strategy to increase sales and market penetration for the assigned international region.

You will be responsible for:

  • Understanding market drivers of demand for the assigned international region and launch Editage with an “author centric” approach in order to further strengthen our portfolio and relationships with the Spanish- and Portuguese-speaking markets
  • Overseeing online marketing, delivery and customer support teams for these markets
  • Identifying business opportunities, collect competitive data, conduct market research and prepare plans with stakeholders
  • Managing the development of sales and marketing strategy including B2B, B2C sales and online optimization/conversation, which result in organic growth
  • Coordinating with top management and functional areas to lead the execution of the designed strategy
  • Directing marketing research efforts to identify opportunities for existing, adjacent and new markets; defining gaps in product and market presence portfolio; and strategizing and implementing solutions
  • Identifying potential strategic alliances and acquisitions that will support strategic growth initiatives
  • Developing the marketing elements of the global strategic plan including brand positioning, promotional strategies that reinforce brand positions, existing and new product development, and market and competitive analysis
  • Managing the client/market segment/channel selection, development of penetration plans, pricing and channel program strategies
  • Setting goals and objectives for business development and client acquisition
  • Driving a highly enthusiastic team to achieve business growth
  • Collaborating with regional offices to develop targeted sales plans for each region and the execution of these plans

You fit the bill if you have:

  • 10+ years of overall experience with atleast 3-4 years in the academic publishing industry
  • Strong experience in developing and executing sales and marketing strategies
  • Strong experience with managing teams across geographies
  • Proven record of delivering business growth
  • Proven experience of working remotely with international experts and stakeholders
  • Excellent analytical and presentation skills
  • Fluency in Spanish, Portuguese and English

Job location: 
Latin American Countries, Spain or Portugal

Application process

Two or more rounds of interviews with a couple of analytical assessments

To apply, you can send in your application along with a cover letter to Siddhita Sankholkar at behappy@cactusglobal.com

Cactus Communications Pvt. Ltd.
510 Shalimar Morya Park Off Link Road, Andheri (W)
Mumbai 400-053, India
Phone: +91–22–67148888 Fax: +91–22–67148889
Career Enquiries: behappy@cactusglobal.com